Few brands in the world generate more passion and interest than STAR WARS™. Challenge: Create a new visual identity for STAR WARS™. Result: The result of one year of work and close collaboration, here is the film and the poster for the fascinating exhibition. The world premiere will take place in Montréal on April 19th, 2012.
The Gazette launches its new campaign with the focus of being digital. These interactive platforms also push forward the dedication of the newspaper to take part in the conversation.
There are plenty of good reasons to hit the gym. Here we've found four. And when you realize that one croissant means 7 km of jogging... good luck foodies.
Happiness is staying out of the spotlight, some say. Slip behind Dr. Tint's tinted windows and even you will feel like a star. Or not.
Fed up with lame excuses, X-FIT prods men to come to grips with reality.
Montreal's landmark theater had never had an ad campaign—and we were ready to fix that injustice.
To support the Literacy Foundation, we invented WordDepot.com, an online store that sells words for those who lack them.
Our signage for Les Grands Ballets Canadiens is a real work of art, blending sensuality and pure energy.
Commemorative items help keep Olympic memories alive long after the Games have ended.
Bring the Games home—to your house!
You're not just sleeping with someone, you're sleeping with their past.
It's amazing how cigarettes can take over your life.
When you can't read, anything can happen. Including the worst.
A sumptuous hotel with luxury residences crowning its top floors was a golden opportunity to let our imaginations loose on the most stylish graphic identity ever.
To promote the benefits of city living, BBR designed a good-humored campaign about living in Montreal, replete with fun and catchy graphics.
All the news that's fit to display in just 3 words, on 3 panels.
A Lebeau remote car starter lets you start your engine from far away. Very far. Very very far. Even very very very far!
No two DIX30 billboards should be alike. And the logo and message should work as one to show how the brand constantly reinvents itself.
When Burger King sponsors the Fantasia International Film Festival, things get a lot...juicier. In more ways than one!
When you're the Frigidaire of ham and the Kleenex of sausage, you deserve the Cadillac of billboard campaigns!
A special issue on sleep was far from snooze-inducing.
Creatives talk shop.
Food... drink... what more could you ask for in a region known for it's joie de vivre? How about an event that brings people together from miles around.
