There's more to accounting than just us.

When accountants blow their annual budget in just one night, you know there'll be numbers to crunch.

The agency pushed the envelope for this little-known association, using CGA's entire annual budget on a 60 second spot for Radio-Canada's Bye-Bye, which is a bit like running on the Super Bowl. And guess what? It was voted the program's favorite ad. What a smart buy!