Home
Work _
After running its successful Words Matter campaign for four years, The Gazette needed to reinvent itself with an even more thoughtful and artistic campaign.
20 TV spots, 40 radio spots, nearly 200 print ads, some 10 street performances plus dozens of Web articles. In short, it wasn't easy to craft an encore for a campaign that generated buzz from newspapers around the world. But that's what we did, with a new effort that once again earned accolades from INMA, the prestigious association for international news media. Print it!
