We are creatives. Connectors. Facilitators. Storytellers. We build momentum by design, bringing a wave of new perspectives to brands that see progress for what it truly is: inevitable.
We are creatives. Connectors. Facilitators. Storytellers. We build momentum by design, bringing a wave of new perspectives to brands that see progress for what it truly is: inevitable.
OUR GUIDING PRINCIPLES
We draw on expertise in every area of marketing and communications to support brands in the pursuit of their greatest ambitions. Quebec-owned since 1983, our agency remains proudly independent to this day.
Meet the team
Meet the team
As President of Bleublancrouge Canada and the Humanise Collective Montreal, Marie-Claude takes the lead on high-profile mandates. With over 25 years of agency experience, she relies on a mix of innovation, creativity and strong partnerships to drive teams and brands to reach new heights..
Yann is a creative leader in branding, communications and interactive innovation. He’s made his mark in Canada and internationally by continually pushing the envelope, challenging the norm and redefining the role of creativity in brand performance.
A strategic visionary, Émilie helps clients cut through the complexity and build momentum that lasts, transforming brand challenges into clear, sustainable and actionable strategies.
Isabelle has over 25 years of media strategy and integrated marketing experience. A performance-driven leader, she designs ambitious approaches driven by innovation, cultivating a culture of excellence that fuels momentum.
A driver of excellence and entrepreneurial spirit, Fanny is a seasoned business leader with over 25 years of experience. Combining operational mastery with inspiring leadership, she values her teams as much as she does results.
Lynne is the person organizations turn to when a brand transformation needs to actually stick. Her strategic leadership style and commitment to vision, governance and operational realities mobilize key stakeholders and translate their bold ambitions into executable actions.
An expert in media, data and technology, Thierry develops strategies that are as innovative as they are grounded. Turning instinct into measurable insight, he forges lasting connections between brands and their consumers.
A former journalist, Jean-François brings editorial discipline to brand communication. He has a knack for turning complex issues into clear, structured narratives and designing strategic content ecosystems that don’t just tell a story but give a brand staying power.
Our integrated capabilities
- Strategy
- Digital Experience
- Branding
- Advertising
- Data & intelligence
- Content
- Production
- Design
- Experiential Marketing
- Packaging
- Employer Branding
- Public Relations
Our values anchor our perspectives. They guide how we work and what we’re working toward: building momentum by design.
Our values anchor our perspectives. They guide how we work and what we’re working toward: building momentum by design.
It’s how we build real relationships and make sense of the world.
In our actions, our ideas, the energy we bring.
At the heart of our ambitions and our collaboration.
To work tirelessly and relentlessly so that momentum can take hold.
There’s nothing like a conversation to change your perspective.
There’s nothing like a conversation to change your perspective.